BECOME A SPONSOR AT THE
2022
NSA ANNUAL CONFERENCE

Your products and services are of immediate interest to our membership and conference attendees. Sheriffs have buying power and authority for their counties. Sheriffs and their staff are looking for the newest and most innovative gear, technology, and training to strengthen their teams.

This is your opportunity to increase your reach, strengthen your brand recognition, and create lasting relationships at the show.

BENEFITS OF SPONSORING:

  • Brand Visibility and Recognition
  • Lead Generation
  • Relationship Building
  • Increase Sales
  • Support of Sheriffs and NSA

ALL SPONSORSHIPS INCLUDE:

  • Logo on Event Signage
  • Recognition in the Conference App
  • Recognition on Conference Website
  • Name Listed in Sheriff & Deputy Magazine
  • Captain Level and Above Receive the Attendee List

Please note: these sponsorships do not include exhibit space or hotel accommodations.

 

Options   |    Conference Signage   |   Awards

SPONSORSHIP OPTIONS

Conference Sponsor
SOLD

A representative from your company will receive three (3) minutes of speaking time at the General Session to address conference attendees. Your logo and company name will be prominently displayed throughout conference spaces and on the official conference app, as well as have a large branding presence on the main landing in the convention center. Two (2) text messages* will be sent on your behalf to attendees with a custom message from you during the show. As a Conference Sponsor, you will receive four (4) invitations to the “Platinum Partner Reception” with NSA leadership.
2022 sponsor: Verizon

Awards Lunch Sponsor
$25,000

A representative from your company will receive three (3) minutes to address the Awards Lunch where our annual awards are presented. Your company name/logo/booth number will appear on screen at the beginning and end of the lunch, on digital displays around venue, and on all applicable marketing acknowledging you as the Awards Lunch sponsor. One (1) text message will be sent on your behalf to attendees with a custom message from you during the show.
2022 sponsor:

General Session Sponsor
SOLD

A representative from your company will receive three (3) minutes to address the General Session. Your company name/logo/booth number will appear on screen at the beginning and end of General Session, on digital displays around venue, and on all applicable marketing acknowledging you as the General Session sponsor. One (1) text message will be sent on your behalf to attendees with a custom message from you during the show.
2022 sponsor: L.E.A.D. – Law Enforcement Against Drugs & Violence

Board of Directors Dinner
SOLD

Invitations for up to four (4) people on your team to host the private dinner for the NSA BOD, Executive Committee, and Past Presidents (location TBD by NSA). Your company will be recognized and given the opportunity to address the gathering for five (5) minutes.
2022 sponsor: Verizon

Committee Day Lunch
SOLD

Your company will receive three (3) invitations to a luncheon with committee members within NSA.  You will also be given ten (10) minutes to address the attendees and introduce the keynote speaker on the initial Committee Day.
2022 sponsor: OnStar

Conference Lanyards
SOLD

Put your company name on prominent display. Lanyards are given to all attendees at the conference to hold their conference badges.
2022 sponsor: PayTel

Hotel Key Cards
SOLD

Expose your brand with this exclusive attention-grabbing sponsorship. Put your company name, logo, and booth number on the key every attendee receives upon checking in to any of the conference hotels.
2022 sponsor: Lenco

Conference Registration Bags
SOLD

Have your logo featured on these handy tote bags that are given to each attendee upon registering to carry materials during the conference. Another way to have your company name and logo walking the conference halls.
2022 sponsor: NCIC Inmate Communications

First Meeting of the NSA Executive Committee, Board of Directors, and Past Presidents, Including the Committee of State Sheriffs’ Associations
SOLD

You will receive three (3) minutes to address the Executive Committee, Board of Directors, Past Presidents and Committee of State Sheriffs’ Associations at their first meeting.
2022 sponsor: Partnership for Safe Medicines

Second Meeting of the NSA Executive Committee, Board of Directors, and Past Presidents
$9,500

You will receive three (3) minutes to address the NSA Executive Committee, Board of Directors, and Past Presidents at their second meeting.
2022 sponsor:

Committee of State Sheriffs’ Associations Breakfast
SOLD

Address the State Sheriffs’ Association Executive Directors at their annual meeting for up to three (3) minutes.
2022 sponsor: Arya Group

First Time Attendees Breakfast Co-Sponsor
$7,500/sponsor

Opportunity to interact with Board of Directors and those attending the conference for the first time.  Your company will be highlighted as a sponsor and verbally recognized by leadership during the event.
2022 multiple sponsors:

Charging Station
$7,500

This popular destination includes signage in area to stop and charge your phone during very busy show days! Gain exposure to all attendees.
2022 sponsor:

Exhibit Hall Floor Guide
$7,500

Place your logo on 6 large floor stickers that will lead attendees through the Exhibit Hall floor. These large stickers will be placed in and around the Exhibit Hall providing attendees a map of the hall.
2022 sponsor: 

Demo Den
Sponsor and Demo Slot: SOLD
Demo Slot: $2,500

The Demo Den is where exhibitors will provide demos of their products in the Exhibit Hall. Your company logo will be on the signage on stage and featured on all applicable marketing for this sponsorship. You will receive one 18-minute demo slot to highlight your product or service as well.
2022 Demo Den sponsor: Arya Group
2022 multiple sponsors: Zencity

NSA Talks
Sponsorship Only: $6,000

NSA Talks provides a stage for subject matter experts to speak on various issues facing law enforcement today. Each talk will be 18-minutes and alternate with the Demo Den. Your logo will be on signage on the stage and featured on all applicable marketing for this sponsorship.
2022 sponsor:

Sponsor a Sheriff
$6,000

Looking for a way to give back in a way that will directly impact a Sheriff? With your sponsorship support, one Sheriff will have airfare, registration and housing costs covered for NSA’s 2021 Annual Conference. Your company will be recognized during the General Session.  (Sheriff must be a first-time attendee and approved by NSA.)
2022 sponsors:

Sponsored Committee Meeting
$6,000

Showcase your commitment by sponsoring one of the scheduled committee meetings. Sponsoring organizations will receive three (3) minutes at the beginning of the committee meeting to address the members. You will also have the opportunity to distribute materials to all committee attendees. (Subject to the approval of the Committee Chair.)
2022 committee sponsors: Coalition Against Bigger Trucks (Traffic Safety) Mutualink (School Safety), BI2 Technologies (Jail, Detention, and Corrections Committee, and Border Security Committee) 

Committee Day Breakfast
$6,000

This breakfast is a grab and go breakfast for committee members before meetings begin on the initial Committee Day. Your logo will be prominently displayed on all signage and marketing. Ability to provide branded napkins etc., if desired.
2022 sponsor: 

Prayer Breakfast
$6,000

Sponsor the annual Prayer Breakfast and receive three (3) minutes to address the attendees. Your company will be featured on all applicable marketing as well as verbally thanked at the event.
2022 sponsor:

Hand Sanitizer Stations
SOLD

Have your company featured on a hand sanitizer station that will be placed in various locations throughout the convention center. This is sure to be a high traffic area for attendees throughout the week. Your messaging will be on each station.
2022 sponsor: Wexford Health Sources, Inc. 

Welcome Event Co-Sponsor
$5,000

A great time to welcome attendees and exhibitors to the conference and be able to have your company highlighted as the sponsor for this event! Your company will be verbally acknowledged at the event as well as featured on all applicable marketing.
2022 multiple sponsors: FirstNet Built with AT&T

Donut Breakfast in the Hall Co-Sponsor
$5,000/sponsor

This event is donuts and coffee in the Exhibit Hall with leadership and exhibitors. You will have opportunities to connect with NSA leadership as well as be featured on all applicable marketing highlighting you as the sponsor.
2022 multiple sponsors:

Conference App Banner Ad
$3,500

Have your ad displayed in front of users of the conference app on a rotating banner. This is where the Passport, information on the schedule, sessions, exhibit hall and all other things conference-related will be posted.
2022 sponsors: CentralSquare Technologies; 

Video Ads
$2,000 (5 total)

Have your 30 second static ad dropped into the conference programming video that will be displayed throughout the conference (locations TBD). A perfect way to highlight your booth number, logo and/or product.  This video will not have sound.
2022 sponsors: RollKall

Bag Insert
$1,000

Place your promotional material and/or gift into each attendee’s registration bag. Provide a great gift that will have the attendee thanking you and thinking of you!  (Sponsor responsible for providing material.  All material is subject to NSA approval.)
2022 sponsors: 

Passport (Digital)
$1,000 (up to 24 available)

What better way to increase traffic to your booth? All attendees will receive a Passport on their conference app. Attendees must visit and scan their code at each sponsor’s booth to be included in the drawing for the Passport prize (TBD).
2022 Passport Booths: Pay Tell Communications; TBL Systems; Aladtec, Inc.; Collective Data; Summit Food Service

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CONFERENCE SIGNAGE

Exhibit Hall Hanging Aisle Signage
$15,000 sole sponsor or $8,000 for half

Put your company on prominent display by having your logo on the aisle signs (16 aisles total) in the Exhibit Hall. You can sponsor half of the aisle signs or be the sole sponsor for all for maximum exposure. All signs are double-sided (4ft x 4ft).
2022 Sponsor: Wellpath (half)

Escalator Bundle
$12,000 or individual pricing below

  • Escalator Clings $8,000 for two clings
    Have your image featured between the handrails going up the escalator to the exhibit hall (60ft x 12in). This is a very high-traffic area and a great way to highlight your company and drive traffic to your booth.
  • Escalator Railing Sign $6,000
    Have your image featured on a 4ft x 15ft sign hanging on the escalator railing. This large sign is sure to catch the attention of attendees.
    2022 Sponsor: HomeWAV

Exhibit Hall Floor Stickers
$5,000 for 5 stickers

Put your company name on prominent display by having your logo and booth number on a sticker placed throughout the exhibit hall (locations TBD).  These stickers will help guide attendees to your booth. (2ft x 2ft)

Pillar Wraps
$5,000

Have your company name, logo, and booth number displayed on a large pillar wrap throughout the convention center (locations TBD).  This is an eye-catching option to gain exposure.

Hotel Directional Signage
$4,000 per hotel

Have your company name, logo and booth number displayed on directional signage at either conference hotel (locations TBD).  A great way to catch attendees offsite.

Convention Center Signage
$2,500 per sign

Have your company ad featured on various signage throughout the convention center (locations TBD).

High-Top Table Clings
$1,500 for 3 tables

Have your logo featured on the high-top tables placed in the main aisle of the exhibit hall. Attendees will rest and regroup while seeing your logo. (2 ft. round)

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AWARDS

2022 Award Information Packet

Conference Awards Presented Onsite

Sponsor participates in the presentation of the award at the conference. Company name is on all marketing and/or announcements in relation to the award.

  • FERRIS E. LUCAS AWARD FOR SHERIFF OF THE YEAR: $15,000
    This award recognizes a sheriff who has made outstanding contributions to law enforcement and the criminal justice profession, demonstrates exceptional service to their community, and has contributed to the betterment of the National Sheriffs’ Association (NSA).
    SOLD: TurnKey Corrections
  • CHARLES “BUD” MEEKS AWARD FOR DEPUTY SHERIFF OF THE YEAR: $10,000
    These awards recognize deputy sheriffs who have made outstanding contributions to law enforcement and his/her agency or who have demonstrated conspicuous bravery in the performance of his/her duties. There are two awards given in this category: one for VALOR and one for MERIT.
    SOLD: Motorola Solutions, Inc.
  • J. STANNARD BAKER AWARD FOR HIGHWAY SAFETY:
    This award recognizes a sheriff or deputy sheriff who has made outstanding contributions to traffic safety.
    SOLD: NHTSA and the Northwestern University Center for Public Safety
  • CRIME VICTIM SERVICES AWARD:
    NSA recognizes that victims of crime have unique needs and that appropriate assistance to victims should be provided by law enforcement as early as possible in the response process. In an effort to focus more national and local attention on law enforcement services provided to victims of crime, NSA annually recognizes a Sheriff’s Office that has demonstrated outstanding achievement in support of victims with the NSA Crime Victim Services Award.
    SOLD: Appriss Insights, An Equifax Company
  • TRIPLE CROWN AWARD: $10,000
    Awarded to those Sheriff’s Offices which achieve simultaneous accreditation from the Commission on the Accreditation of Law Enforcement Agencies, the American Correctional Association’s Commission on Accreditation for Corrections and the National Commission on Correctional Healthcare.

Conference Awards Presented at Winner’s Agency

A plaque is sent to the award winner’s agency. Sponsor name is on all marketing and/or announcements in relation to the award.

  • CHAPLAIN OF THE YEAR: $5,000
    This award recognizes a chaplain who has made outstanding contributions to law enforcement and his/her agency or who has demonstrated conspicuous excellence in the performance of his/her duties.
  • LAW ENFORCEMENT EXPLORER POST ADVISOR AWARD: $5,000
    This award recognizes an outstanding contribution by a Post Advisor to a Law Enforcement Explorer Post sponsored by a Sheriff’s Office.
  • CORRECTIONS/JAIL INNOVATION OF THE YEAR AWARD: $5,000
    This award recognizes a Correctional professional in any position who has created an innovative process, program, or procedure that has contributed to the improvement of the Corrections/Jail environment in security, safety, custody, or any other significant improvement in jail operations.
  • COURT SECURITY AGENCY/PROFESSIONAL OF THE YEAR AWARD: $5,000
    This award recognizes a Court Security professional in any position who has created an innovative process, program, or procedure that has contributed to the improvement of the court environment in security, safety, custody, or any other significant improvement in court security operations.
  • RESERVE DEPUTY OF THE YEAR AWARD: $5,000
    This award was established to recognize a volunteer reserve or auxiliary deputy who has made significant contributions to law enforcement in his/her agency or to the law enforcement community.
  • SHERIFF/PRIVATE SECURITY PARTNERSHIP AWARD: $5,000
    The award recognizes the partnership between a Sheriff’s Office and a private sector partner.

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Please note: The sponsorship spend does not include exhibit booth spend or corporate partner spend. Sponsorship spend includes only those items listed above. If an organization sponsors multiple items the cost will be added together to generate the total and designate the tier. For example, if an organization sponsored conference registration bags ($10,000) and also became a passport booth ($1,000), the sponsorship spend would total $11,000 and the organization would fall into the “Major” tier. This tier includes 3 registrations for the organizations representatives at the Annual Conference.

For More Information Contact

For Exhibitor Information, Contact:

Kathy Maguire
National Account Manager
phone: 770.432.8410 ext. 153
email: kmaguire@sheriffs.org


For Sponsorship Information, Contact:

Lindsay Hopkins
Sponsorship & Partnership Sales Manager
phone: 703.838.5343
email: lhopkins@sheriffs.org